Blurbs

Recently, on CBC’s Commotion podcast. there was a dishy chat about blurbs. It’s worth a listen if you’re an aspiring author or have a first book deal or are curious about what it means to get a more established author or Barack Obama to say one nice word* that can be printed on your cover.

Most of us need blurbs and we all have a fraught relationship with them. It’s amazing to receive any sort of advance praise, especially when you’re deep in your feelings in that final stretch right before a new book comes out. But blurbs require hours of free labour. And the galling part is it’s impossible to do the (unpaid) job without toppling into cliche hell. To wit…

Recently, on CBC’s Commotion podcast. there was a dishy chat about blurbs. It’s worth a listen if you’re an aspiring author or have a first book deal or are curious about what it means to get a more established author or Barack Obama to say one nice word* that can be printed on your cover.

Most of us need blurbs but the relationship is fraught. It’s amazing to receive any sort of advance praise, especially when you’re deep in your feelings in that final stretch right before a new book comes out. But blurbs require hours of free labour. And the galling part is it’s impossible to do the (unpaid) job without toppling into cliche hell. To wit…

“A confident and lyrical debut penned by an author of uncommon talent.” (for Heather Nolan’s This is Agatha Falling)

“A vivacious debut from an author to watch” (for Jamaluddin Aram’s Nothing Good Happens in Wazirabad on a Wednesday)

“Clever and insightful, this book is a sheer delight.” (for Kerry Clare’s Waiting for a Star to Fall)

“A masterful collection, written with so much veracity, you’ll swear every word is true.” (for Souvankham Thammavongsa’s How to Pronounce Knife)

I once wrote “laugh-out-loud funny” in a blurb and was asked to please find a synonym because all the book’s endorsements included the same banality. In our collective defense: Shashi Bhat’s The Most Precious Substance On Earth is very funny and did make me guffaw.

Okay, so here’s a secret: I’m 95% more likely to consider a blurb request if it comes from a third party - agent, editor, publisher, publicist etc - instead of the author. I say no a lot more often than I say yes and the whole proposition is less fraught if it goes through a middleman.

But here’s the other thing: there’s more than one way to champion a book. I talk about books, write about books, recommend books to friends and family and clients and students. Whenever I lead a workshop, I pull passages from at least three or four authors. Just because I say no to a blurb, doesn’t mean I won’t find another way to be a cheerleader for the book.

*My favourite blurb always and forever is the one Obama gave Colson Whitehead’s Underground Railroad: “terrific!”

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Yellow

No more novels about writers writing books, I swore. And then I read Yellowface by R.F. Kuang. Yellowface is the story of two authors. Athena is Asian and hugely successful. (I kept thinking of Zadie Smith, getting that mega publishing deal while she was still at OxBridge. ) June is white and midling. When Athena dies, June takes her unpublished manuscript - about the Chinese Labour Corps in WW I - and passes it off as her own. Spoilers ahead.

No more novels about writers writing books, I swore. And then I read Yellowface by R.F. Kuang. Yellowface is the story of two authors. Athena is Asian and hugely successful. (I kept thinking of Zadie Smith, getting that mega publishing deal while she was still at OxBridge. ) June is white and midling. When Athena dies, June takes her unpublished manuscript - about the Chinese Labour Corps in WWI - and passes it off as her own. Spoilers ahead.

This book should be on the curriculum in every publishing house and MFA program because even though it’s a novel, and supposedly fiction, most of what’s on the page are facts.

Exhibits A&B:

“Publishing picks a winner - someone attractive enough, someone cool and young and, oh, we’re all thinking it, let’s just say it, “diverse” enough - and lavishes all its money and resources on them” (p. 5/6.)

“… the books that become big do so because at some point everyone decided, for no good reason at all, that this would be the title of the moment.” (p. 79)

Some of the most damning parts of the book are the passages where June and her editors hack away at Athena’s draft, making the whole thing more palatable to white readers, squeezing it into the corset of the western narrative tradition, which prizes a straight forward tale of a hero’s journey.

Athena’s manuscript is described as “an echo from the battlefield” (p. 27) layering “disparate narratives and perspectives together to form a moving mosaic… a multiplicity of voices unburying the past” (p. 28). She’s the kind of writer who makes the reader do a little work. One assumes there are no glossaries or italics around the Chinese words. I thought of Madeline Thien’s brilliant Do Not Say We Have Nothing. I thought of so many books by Asian and Indigenous authors that are capacious, allowing a plethora of characters and narrators inviting all their stories into the frame. Someone, I’m sure, has written a dissertation about this… how our stories are communal because our societies are too. Ironic then that exactly what drew June to the book are the very things she excises.

And none of this is fiction. It happens every single day. Editors and agents and well-meaning creative writing instructors, pushing writers-of-colour to whitewash their stories. Include a glossary. Westernize the names. Add explanatory commas. And, when that proves to be a pain, lavishing book deals and bigger advances on white writers whose books cover the same terrain and aren’t so “difficult.” At one point, June’s editor is amazed by how quickly she agrees to make changes, writing “You are so wonderfully easy to work with. Most authors are pickier about killing their darlings” (p. 45). But of course. Why should June be precious about axing what isn’t hers?

Still, though, it’s impossible not to feel bad for June. Because Yellowface is brutally honest about fragile writerly egos too. Even after June hits the NYT best seller list and quickly earns out her massive advance, she is unsatisfied, obsesses over online reviews and commentary, and drives herself up the wall with self-doubt. Her vulnerability is painfully relatable. The reader - who is also a writer - roots against her and identifies with her. Neat trick.

This novel is American Dirt meets Cat Person meets Bad Art Friend meets Lionel Shriver in a sombrero meets the Appropriation Prize. Yellowface is more than just a fun read. Yellowface is catharsis. Here finally is everything we have all experienced and been bitching about (mostly quietly, privately, amongst ourselves) for years. And not just in any novel but in a massively successful, Reese’s Book Club pick, book, one of those chosen few that the publisher (rightly) decided was going to be a hit. Can’t wait until they make it into a movie staring Constance Wu (who blurbed the book!) and ScarJo.

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Take the wheel

In my 20s, I took up pottery. The classes were held in a shed, at the bottom of a blousy garden, where three of us students hunched over our wheels while our instructor walked around in an old pair of dungarees and chatted about the raccoons who were terrorizing her household.

Pottery is a physical act; you have to put your whole body into the effort if you’re going to keep the clay centered. More often than not, we novices found the clay controlled us, spinning itself in unexpected ways. A bowl stubbornly flattening into a plate. A vase becoming a mug. A mug shrinking to a pinch bowl.

In my 20s, I took up pottery. The classes were held in a shed, at the bottom of a blousy garden, where three of us students hunched over our wheels while our instructor walked around in an old pair of dungarees and chatted about the raccoons who were terrorizing her household.

Pottery is a physical act; you have to put your whole body into the effort if you’re going to keep the clay centered. More often than not, we novices found the clay controlled us, spinning itself in unexpected ways. A bowl stubbornly flattening into a plate. A vase becoming a mug. A mug shrinking to a pinch bowl.

Our instructor, a professional potter who’d been at this two or three decades, praised our creations, claimed there was a looseness to inexperience that experts could never replicate. I thought she was just being kind. Now, I know better.

Most of my clients have had little, if any, formal instruction in creative writing. They write instinctively, with the particular freedom that comes from not knowing the so-called rules. Unfettered by the shoulds and musts and can’ts, their stories are ambitious and experimental and interesting, uninhibited in the way mine used to be, with an unaffected playfulness I can’t recapture.

One thing about new writers: they are often surprised when I point out what they’ve written. In the same way my attempts at vases ended as miniature plant pots, there’s often a gap between the story the writer intended to tell - or thought they were telling - and the one they actually wrote. Without fail, the unintended story is the juicier one. Sometimes it winks out from the subtext. Sometimes it’s right there in black and white but the writer hasn’t noticed.*

The conscious brain is censorious. The subconscious though? Oh, she knows how to spin a yarn. This is true for experienced writers too. (A couple of months ago, after reading a draft of my new novel, my writing group pointed out that one of its central anxieties is money. Huh, I said. You’re right.) The only difference is experienced authors know the unconscious is also at work and, if we’re smart, we’ll lean into whatever gifts it might offer.

When I first start working with a writer I always give some version of this speech: You are in the driver’s seat. I’m only riding shot gun. I have a map. It might not be the correct one. I’m going to make suggestions but you make the calls. Lately, though I’ve been thinking I should amend this pep talk. Let the story take the wheel for a while. Find out where it takes you.

*You don’t need to spend a cent to find out what you’ve written. Ask someone you trust and who has never heard you talk about your work (that part is crucial. It must be a reader who is coming to it fresh and has no preconceived notions about the plot or characters or theme or what you are trying to do) to read what you’ve written and then tell you point for point what happens in the story and what it’s about.

But if you do want professional guidance, I’m here.

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Hired pen

If you’re working on a creative writing project and need professional feedback, mentorship, or one-on-one support to kick start revisions, I’m your pro.

It’s a new year and I’ve got a slate of new client offerings. If you’re working on a creative writing project and need professional feedback, mentorship, or one-on-one support to kick start revisions, I’m your pro. Full details and pricing are here, along with client endorsements. I’m currently booking for Winter and Spring 2024.

Experience

For the past several years, I’ve been helping clients with their fiction - and occasionally non-fiction - through a manuscript evaluation service. The author sends me their draft. I read, consider, then return detailed feedback. We have a couple of meetings and off they go to tackle a big revision. It’s great work, especially when writers report back on how much their books have evolved.

Sharon Bala’s thoughtful reading, clear-eyed questions, and deep dedication to her role as a mentor transformed my novel into a truer, stronger version of itself.
— Janika Oza, author of A History of Burning

In 2020 I began mentoring through the Diaspora Dialogues Long Form Mentorship Program. Working with authors one-on-one, over the course of several months, watching their expertise grow, and their manuscripts improve in real time, has been an absolute privilege and one of the great joys of the past three years.

I’ve worked on literary fiction, fantasy, speculative fiction, historical fiction, family sagas, short fiction, and memoir. Some writers I’ve worked with have been traditionally published (that’s industry jargon for not self-published). Some have signed with agents. An author I mentored in 2020 recently published her debut.

Expertise

I figured out how to do this work by practicing with my author friends. You get adept at diagnosing the problems in a story when you’re routinely parsing the works-in-progress of experienced talents. And you quickly learn the art of gentleness when someone else takes a scalpel to your manuscript. Mainly I’ve absorbed these skills by studying the master - my editor Anita Chong, whose preferred punctuation is the question mark. Recently, a writer I was mentoring congratulated my Socratic Method. Who do you think taught me that?

[Sharon’s] feedback about arc, character and voice was invaluable to my manuscript and helped me work through sticky spots that weren’t working at a crucial point in my revision process, between an early draft and the draft I ended up submitting to land a publisher.
— Carmella Gray-Cosgrove, author of Nowadays and Lonelier

Philosophy

I believe in guidelines, not rules, that asking questions is infinitely more useful than prescribing answers. This is art, not science, and there’s no single formula to describe all narratives. There are many traditions of storytelling and I’m the expert in precisely none of them.

However, I do know a few things about the tools of craft and how to wield them. And I’m adept at ferreting out that interesting, buried, storyline. Yeah. That one. The complicated, dishy thing you didn’t mean to write, perhaps don’t want to write, but maybe need to write? I don’t know. Just a suggestion.

Always, always, I aim to empower writers. It’s your book. You’re in the driver’s seat and know what’s best. My role is to guide, to help you find your way through the maze you’ve created to the story at the centre only you know how to tell.

If you’ve hit the wall on your manuscript, are struggling with revisions, or seeking a mentor, get in touch. It would be my pleasure to help.

Sharon’s thoughts on character development, story arc, pace and plot were critical, nurturing and insightful. Her in-depth notes helped me craft a more complete and contained story world for my characters. If you need another set of eyes to guide your work in a positive direction, look no further than Sharon Bala.
— Xaiver Michael Campbell
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Care a lot

Recently, a straight white guy tried to mansplain threading and bikini waxes to me. I smiled and wandered away. No, actually, I’m not sure about the smile. It might have been a scowl. Difficult to say. I’ve never had much of a poker face and my days of tolerating the senseless monologues of idiotic men are over.

Recently, a straight white guy tried to mansplain threading and bikini waxes to me. I smiled and wandered away. No, actually, I’m not sure about the smile. It might have been a scowl. Difficult to say. I’ve never had much of a poker face and my days of tolerating the senseless monologues of idiotic men are over.

A few days earlier, at the park a different white man had asked where my accent was from. I could have said Ontario. Or Japan. Instead, I channelled Lucille Bluth (RIP), called my puppy, and walked away.

We are living in a liminal time, still in a pandemic but partially vaxxed. Like hibernating animals, gradually, sleepily, returning into the world. I don’t know about you but I’m finding the transition strange. Small talk is a forgotten language. I’m happy to see friends but interacting at length with acquaintances is a bridge too far. And navigating awkward or infuriating conversations? That’s a core competency I’ve lost. I propose this is for the best. Why did we waste so much time and energy frantically searching for the verbal off-ramp in nightmare conversations with people we’d never met before and please god would never meet again, when all the while we could have been at home in soft pants re-watching Spaced?

Let’s leave politeness behind in the beforetimes. Politeness is toxic waste anyway - gaslighting and/ or misogyny and/or racism poorly concealed in the guise of civility.

It is the summer of caring a lot but not giving any fucks,” says writer Lyz Lenz. AMEN. For me 2021 is shaping up to be this kind of year: lots of care, zero fucks given. Last year, I worked a lot. Too much. Because it turns out the only holidays I take involve planes and since all my trips were cancelled, I just kept thoughtlessly working. And then it was the end of December and I hadn’t taken a break beyond the 10 days I was in Ontario and I was furious. Sometimes burn out manifests as rage. This year my resolutions were: 1. get a puppy and 2. work less. The two are incredibly compatible.

Yeah, I like money. But I’m also a writer and a lot of the work I was doing was unpaid or underpaid. This year, I’m focusing my energy on work I care a lot about. Some of this is mentorship. Some of it is volunteer. A lot is my actual work: writing. For the rest I’m being strategic, saying no quite a bit more than yes.

I used to feel bad (okay, I still do sometimes) turning down requests. Which is illogical. Feeling bad about not wanting to do something is akin to politeness: a waste of energy. Heading into the after times I want to give zero fucks about the silliness that doesn’t matter and care a lot about the things and people that do.

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